Sugargoo spreadsheet
In today's rapidly evolving e-commerce landscape, integrating and analyzing sales data across multiple platforms is crucial for understanding market dynamics. This article explores how to consolidate sales data from major platforms like Taobao, Pinduoduo, JD.com, Amazon, AliExpress, DHgate, as well as sourcing agents (e.g., Pandabuy, Joyabuy) into spreadsheets for competitive analysis.
=[IMPORTRANGE("URL","Taobao_RAW!A1:Z1000")]
=QUERY({Amazon_Raw!A:E; AliExpress_Clean!B:F},"SELECT * WHERE Col3 IS NOT NULL")| Issue | Solution |
|---|---|
| Currency inconsistency | Normalize to USD using GOOGLEFINANCE() |
| Product naming variations | REGEXREPLACE() standardization |
Formula applied in spreadsheets:
=SUMIF(Platform_Column,"Taobao",GMV_Column)/TOTAL_MARKET
Strength:Weakness:
Opportunity:Threat:
"Data integration reveals
blanket approachesplatform-specific strategies
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